Obviously, the more professionally packed you look - the easier it will be to get more clients
AND to charge more.
Let’s face it - no one wants to pay $1,000s for a video marketing consultant if they think you’re doing it in your bedroom in your spare time, with no staff, and reliable structure in place to service them effectively as a professional -(You could be a one- man show…but that’s not the point…)
The Formula for big bucks as a professional consultant for local businesses now is all about how you and your consultancy business APPEAR to the client.
The more professional you appear + The more of a presence you have both online and off = The more clients you get + And the more you can charge.